AI-powered cold outreach personalization at scale
Connect your own OpenAI key and MunchReach writes a unique opening line for every lead from the data on their record — reviewed by you, sent by your campaign.
- Your own OpenAI key
- Grounded in real lead data
- Editable before send
- No per-credit markup
Personalization that actually reads like research
Four things that change the moment the AI works from real lead data instead of a template.
Stop sending the same email to everyone
Every prospect gets an opener written from what is actually on their record — not a merge tag wrapped in the same sentence.
Hiring three SDRs this quarter usually means the outbound motion is about to get louder.
Running growth and product at once is the part most founder-led teams underestimate.
Leading sales in Austin for a field-service platform is a very specific kind of busy.
Most ops teams inherit three tools that all claim to own the pipeline.
Create personalization your way
Write plain-English instructions, choose a tone, a length and a language, then lock which lead fields the model is allowed to touch.
Instructions
“Open with one observation about their hiring or product motion. Never mention funding. Max two lines, curious tone.”
Personalize at volume without the research hours
Queue an entire list and watch generation progress live in small, safe batches while you finish the rest of the campaign setup.
898
Ready
312
In queue
38
Needs review
AI-assisted, human-approved
Nothing leaves the platform unread. Edit, regenerate or hold any lead — the campaign sends only what you accepted.
Start sending personalized email campaigns today
Connect a key, preview on a real lead from your list, and launch a sequence where every first line was written for that one person.
Connect your key
Verified with OpenAI before we store it.
Preview on a lead
Refine until the copy sounds like you.
Launch the campaign
Openers swap in per lead at send time.
Powerful features to elevate your outreach
Your AI account, your data, your final say.
Connect your own OpenAI account in under a minute
MunchReach does not resell AI credits. Paste your OpenAI API key once in the campaign builder, pick a model, and every personalization runs on your account at OpenAI's own rates.
- Encrypted at rest and never returned to the browser
- Choose GPT-4o mini, GPT-4o, GPT-4.1 mini or GPT-4.1
- Disconnect or rotate the key whenever you want
The model only sees facts that exist on the lead
You pick which fields the AI may use. Anything blank on the record is simply not passed to the model, so there is nothing to hallucinate from.
- Name, job title, company, website, industry and location
- Company description, lead notes and your custom fields
- Explicit instruction to return nothing rather than invent
Review, edit and approve before anything sends
Every generated line lands in a reviewable list. Edit the wording, regenerate a weak one, or hold a lead back — the campaign only sends what you accepted.
- Inline editing of any generated opener
- Regenerate a single lead without touching the rest
- Hold mode blocks launch until pending leads are resolved
Signals it can use
Only fields that actually hold data for that lead.
Person
First name, last name and job title.
Company
Company name, website and description.
Location
City, state and country for regional angles.
Industry
Industry or your own equivalent field.
Lead notes
The latest note your team already wrote.
Custom fields
Anything you imported with your CSV.
From key to campaign in five steps
Connect your OpenAI key
Add the key once per workspace in the AI tab. We verify it with OpenAI before saving it.
Describe the angle
Plain-English instructions, tone, length and language — plus the lead fields the model may use.
Preview on a real lead
Generate against an actual record from your list and refine until it sounds like you.
Generate for the whole list
A background worker processes recipients in small batches so nothing overloads your account.
Review and launch
Edit what needs a human touch, then launch. The variable is replaced per lead at send time.
Controls you keep
Personalization you can tune, not a black box.
Tuning
- Three depth levels — light, balanced and deep
- Five tones from professional to curious, any output language
- Length caps of one line, two lines or a short paragraph
- An example output field so the model matches your style
- Per-campaign fallback: fallback text, skip, or hold the lead
- Automatic retries and per-workspace rate handling
Before
- — One template blasted to the whole list
- — Hours of manual research for a handful of good emails
- — AI credits resold to you with a markup
- — No way to check what the AI wrote before it sends
With MunchReach
- A unique opener per prospect from data you already have
- Bulk generation in a background queue while you work
- Your own OpenAI key, billed at OpenAI's rates
- Every line reviewable and editable before launch
Integrate seamlessly with the rest of MunchReach
Personalization plugs into the workflow you already run.
Frequently Asked Questions
Everything you need to know about MunchReach.
Personalize your next campaign
Connect your OpenAI key, preview on a real lead, and send openers worth replying to.